Overall Grade A
The name William Hill is synonymous with quality sports betting and has been since the company’s
land-based venture was launched close to 100 years ago. The online version is arguably a much better
experience than visiting in person and the company has definitely earned its reputation as being one of
the industry’s leaders.
Ease of Use: A
You don’t have to be a computer genius to successfully navigate the William Hill website and make
wagers as it’s very straightforward and easy to use. You can access all sections from the home page
including the casino, poker and online betting etc as well as login and creating an account. It’s basically
a one-stop shopping site and you can quickly change the odds format and language options at the top of
the page as well as reach the customer service department.
Wagers can also be made via an assortment of mobile devices as well as over the phone which means
you can make bets from anywhere in the world where an internet or phone signal is available. All of the
betting options are listed along the left hand side of the home page and just need to be clicked to see the
upcoming events and their odds.
Although there’s a lot of choices on offer at William Hill, they’re all easy to find via the home page as it
links to all sections of the site. This is hands down one of the easiest sports betting sites to navigate
with everything laid out right in front of you on the home page.
Reputation: A
William Hill is registered in Gibraltar and regulated and licensed in Great Britain and Malta as well as
Gibraltar. The company is headquartered in London, England and was acquired by in 2021 by the
Caesars Entertainment group of Reno, Nevada. There are over 1,000 William Hill betting shops in the
UK which were built since the company was founded in 1934. The company has had its share of ups
and downs over the years but has always remained one of the most popular and trusted in the online
sports betting business.
Sign up Process: A
Signing up for a William Hill online account is quick and easy as long as you’re at least 18 years old.
All you need to do is provide the site with your name, birth date, email address, phone number and
home address or postal code as well as the country you reside in. You can then create a user name with
a password and security question. You can also choose the currency you’d like to use and set a daily,
weekly or monthly deposit limit and add a promotional code if you have one. The currency options
available are British Pound, Euro, Australian Dollar, Canadian Dollar, US Dollar, Danish Krone,
Japanese Yen, Singapore Dollar, Hong Kong Dollar and Swiss Franc. However, be aware that William
Hill does not accept customers from many of the world’s bigger nations including Belgium, Brazil,
Greece, Portugal, Czech Republic, Poland, China and the USA.
Pros and Cons
Pros
- Easy-to-navigate website
- Numerous sporting events
- Live in-play wagering
- Bonus bets
- Live audio and video streaming
- Bingo poker, slots and casino games
- Politics and Entertainment betting
- Quick, safe ans secure payouts
- Numerous language, currency, deposit and withdrawal options
- Excellent customer service with an FAQ page
- Financially secure
- Playing guides
- Sports news
- Can be followed on several social media platforms
- Cash-out feature
- Mobile app
Cons
- Unavailable in many major countries
- Sometimes offer only mediocre bonuses
Overall Observation
William Hill is one of the most popular and trusted sportsbooks in the UK and has held its lofty
position with bettors for many years as its roots can be traced back to 1934. The online version rivals
the company’s brick and mortar sites due to the ease of use and numerous wagering options available.
All the major sports are covered here along with non-mainstream sports as well as lotteries, politics and
popular television reality programs and awards show. You’ll also find a live casino section as well as
video slots, bingo and poker with several promotions and bonuses on offer.
All of the modern amenities are available for users including mobile betting, live in-play wagering, live
video streams and commentary for horse racing and other events. You can also follow the sportsbook
on Twitter, Facebook and You Tube for the latest sports updates and the company also offers a
downloadable app. The William Hill site can be accessed in several different languages including
English, Japanese, Polish, German, Russian and Chinese and is safe and secure thanks to the state-of-
the-art encryption system used. The customer service department is enhanced with a live-chat feature
and can be reached 24 hours a day.
The online version of the sportsbook actually provides more options and better odds than William Hill
betting shops and it’s very easy to create and account. Overall, William Hill deserves its position as one
of the world’s top online sportsbooks due to the variety of betting options as well as its top-notch
customer service, integrity and reliability.